For years Abu Garcia reels have stood the test of time and now the firms products are known throughout the world and have become synonymous with quality and reliability. Such is the vast range of tackle produced that all aspects of angling disciplines are covered, from fishing in a small brook the width of a rod length, to hauling massive tuna and shark in the tropics and further afield with an Abu reel. The fishing tackle ranges from a £1.00 to over £500.00 and lots in between. The most popular area of development and growth are now to be found in metal lures and plastics with spinning rods and an Abu reel set up always being paid close attention to for improvements. Close attention to detail has always been the company's success with an outstanding history of iconic rods including the groundbreaking Suveran spinning rod that came out in the late 1990’s and changed rod making techniques for a lot of other company’s. The firm has come a long way from it’s establishment in 1921 on the banks of the river Morrum in Sweden where Karl Borgstrom started by making watches and taxi meters! If you are ever undecided about which Abu Garcia reel to choose from, do not hesitate to drop us an email or ring any of our stores. We will be glad to help.